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about me |
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recommendations PRINTERS > Baldwin Press – Fast and reliable and their digital press makes small quantities affordable. > TradeMark Graphics – Offset Lithography Printing for invitations, brochures, stationery > Collotype Labels – The best printer for wine labels VISIT NAPA > Guide – Designed to give you the native Napa experience from a local “Napkin” point of view. |
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Case Study :: E-Commerce Email | |||
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| For this project, I was asked to re-design an email campaign graphic for Domaine Chandon winery. The purpose of the email was to drive sales for their newest wine release. The previous design was flat and had no call-to-action button to help drive conversion. | For the re-design, I added visual interest with gradients and reflecions. I also re-worked the typography to create a message hierarchy. A call-to-action button was added as well. As a result, the open rate increased by 9% and the clicks increased by 2% | |||
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| EMAIL |